CFP Board’s 2025 Public Policy Priorities: What Planners Need to Know

CFP® Board Updates

In September 2025, the CFP Board published its official list of six public policy priorities, outlining the organization’s advocacy agenda for the years ahead. These priorities serve as a guide for how the CFP Board plans to influence regulation, legislation, and public perception of the financial planning profession.

For CFP® professionals and candidates, this is more than a policy memo — it’s a strategic lens through which to view the future of the profession.

The Six Key Priorities

According to the CFP Board’s press release and supporting policy document, the organization’s six advocacy goals are:

These priorities are fully detailed in the Board’s official Public Policy Priorities document and reflect an intersection of ethical planning, public interest, and profession-wide responsibility.

Why This Matters to CFP® Professionals

While not all CFP® professionals are directly involved in advocacy, these policy goals touch on areas you encounter daily — client trust, accessibility, planning strategy, education, and compliance.

  • For firm leaders and educators: These priorities can guide recruiting efforts, DEI initiatives, and content development.
  • For solo practitioners: They reinforce the messaging you can use to communicate your value and fiduciary duty.
  • For candidates and new professionals: This is your roadmap for where the profession is heading — and what it demands from you.

Bottom Line

CFP Board’s 2025 public policy agenda is not just about politics — it’s about positioning the CFP® certification as the standard for trustworthy, comprehensive financial planning. Staying aligned with these evolving priorities helps you remain relevant, credible, and connected to the broader mission of elevating the profession.

 

Sources:

  1. CFP Board News Release – CFP Board Outlines Public Policy Priorities https://www.cfp.net/news/2025/09/cfp-board-outlines-public-policy-prioritie
  1. CFP Board Public Policy Priorities (PDF) https://www.cfp.net/-/media/2025/cfp-board-public-policy-priorities-2025.pdf
  1. PlanAdviser Coverage – CFP Board Targets Regulation and Retirement Security https://www.planadviser.com/cfp-board-policy-priorities-2025
  1. ThinkAdvisor – CFP Board Emphasizes Fiduciary Standard, Access, and Consumer Protection https://www.thinkadvisor.com/2025/09/19/cfp-board-outlines-2025-policy-positions/